We helped Pfizer with digital channel strategy and content ecosystem recommendations to foster competitive blunting and brand growth for the Prevnar 20 vaccine.  

Our team created a new global brand identity, positioning, and messaging for Boston Consulting Group’s technology vertical, BCG Platinion.  

For Merck brand Keytruda, we have audited and analyzed HCP communications with recommendations for market research, digital redesign, and omnichannel messaging.  

We have developed a shift in brand positioning, content strategy, and copywriting, showcasing a new brand voice for IBM to amplify and grow the B2B product suite, Bluemix.

Our team has led brand digital content strategy for Spectrum (Charter Communications) across four business divisions, including the newly launched Mobile.  

We helped accelerate brand awareness and market reach for the J&J/Janssen brand, Spravato, and developed an omnichannel brand strategy and tactical planning.

Our team spearheaded the global social media strategy for the VISA-sponsored FIFA World Cup, aligning social campaigns with traditional media campaigns. We also created an international social strategy for the VISA-sponsored Winter Olympics.  

Over five years, we have led the digital brand and content strategy for Colgate-Palmolive’s corporate and consumer endeavors

We unraveled and unified siloed business lines and brands within the parent company to create a seamless, customer-friendly digital content experience with streamlined language and logic. 

For Synvisc, a decade-old product, our brand strategy included tactics from video to site-specific events to shift brand positioning with new messaging while expanding awareness, reach, and sales.